E-Commerce
Recover Lost Revenue from the 97% of Shoppers Who Browse and Leave
E-commerce stores generate enormous volumes of qualified traffic โ and convert a small fraction of it. Standard retargeting relies on cookies that are disappearing. 360SmartData's visitor identification replaces cookie-based retargeting with verified identity data, giving you a persistent, contact-level view of the shoppers who are already interested in your products.
visitor ID
Visitor ID with intent signals
Combine visitor ID with intent signals to surface consumers in your product category who haven't yet visited your site, and build lookalike audiences from your highest-value customers for prospecting campaigns. The campaign activation
layer pushes directly to Meta, Google, Klaviyo, and your other existing channels without a manual export step.
Use cases
What You Can Do with
360SmartData
Build a daily identified visitor feed from product category pages for direct email follow-up.
Surface net-new lookalike audiences from your top-LTV customer segment for prospecting campaigns.
Find in-market buyers for seasonal product categories before the peak purchase window opens.